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The Power of Incentives: How Nutrabolt Motivates Their Sales Team

CPG Tools & Tech

The Power of Incentives: How Nutrabolt Motivates Their Sales Team

Ben Weiner

In the fast-moving beverage space, significant challenges impacted brands worldwide, forcing them to reconsider how they approach fieldwork. However, Nutrabolt’s VP of Global Sales Capability, Hagen Panton, saw an opportunity – and instead decided to lean in and expand their field team quickly.

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4 Min Read
From Emerging Brands to Household Names: How Basemakers Adapts to Succeed in Today's Retail Landscape

CPG Tools & Tech

From Emerging Brands to Household Names: How Basemakers Adapts to Succeed in Today's Retail Landscape

Ben Weiner

Without question, the rise of e-commerce and changing consumer behavior has caused the retail industry to undergo significant changes in recent years. And Max Baumann, the founder and CEO of..

3 Min Read
From Spud to Stud: The Good Crisp Company’s Recipe for Retail Success

CPG Tools & Tech

From Spud to Stud: The Good Crisp Company’s Recipe for Retail Success

Ben Weiner

In today's rapidly changing retail landscape, staying ahead of the competition can be a major challenge. This is especially true when it comes to retail sales, where staying on top of the latest..

4 Min Read
5 Advantages of a Dedicated Retail Execution Platform: Why CRM is Not Enough

CPG Tools & Tech

5 Advantages of a Dedicated Retail Execution Platform: Why CRM is Not Enough

Ben Weiner

In today’s retail landscape, many brands are attempting to use their existing CRM software as a retail execution platform believing that this is the fastest and easiest solution. While at face value,..

3 Min Read
4 Ways Generic Tools Are Hurting Your Team

CPG Tools & Tech

4 Ways Generic Tools Are Hurting Your Team

Melissa Sonntag

When a field team is born, more often than not it’s an experiment -- just a few hardworking go-getters without a ton of resources. In those early days, generic business tools like Google Docs, Excel,..

4 Min Read
What Are the Advantages of All-in-One Software Solutions?

CPG Tools & Tech

What Are the Advantages of All-in-One Software Solutions?

Megan Nichols

Cloud-based solutions are rapidly growing. As the benefits of cloud computing keep emerging, more brands are turning to retail execution software for a variety of processes. 

3 Min Read
3 Ways A.I. Can Enhance the CPG Retail Experience

CPG Tools & Tech

3 Ways A.I. Can Enhance the CPG Retail Experience

Kevan Chew

Once thought to be virtually indestructible, large consumer packaged goods (CPG) companies today are struggling. 

According to Bain and Company, from 2012-2016 a whopping 85% of the 50 largest CPG..

5 Min Read
Digital Trends Driving CPG Companies in 2020

CPG Tools & Tech

Digital Trends Driving CPG Companies in 2020

Megan Nichols

Consumer packaged goods (CPG) is one of the industries that has had the hardest time adapting to the rapid growth of online marketing and the slowdown in physical retailers. Traditionally, many CPG..

7 Min Read
What Is Retail Merchandising? (+3 Tips from Winning Brands)

Merchandising

What Is Retail Merchandising? (+3 Tips from Winning Brands)

Matthew Brogie

(This article originally appeared on G2: Source)

Brick-and-mortarretail isn't going anywhere. 

Despite the clamor surrounding the so-called retail apocalypse, studies show thatmore than halfof..

3 Min Read
5 Things You Need to Know About Repsly’s New Analytics Platform

CPG Tools & Tech

5 Things You Need to Know About Repsly’s New Analytics Platform

Frank Brogie

This spring, we released our most anticipated new product yet: an all-new reporting platform that gives field teams everything they need to make data a part of their daily workflow.

In this post,..

4 Min Read
3 Pro Tips for Leveraging Insights From Your Mobile CRM

CPG Tools & Tech

3 Pro Tips for Leveraging Insights From Your Mobile CRM

Victoria Vessella

Today’s business software is more powerful, accessible, and user-friendly than ever. This is especially true of customer relationship management (CRM) software, which has rapidly morphed from a..

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