The summertime provides retailers with unique opportunities to capitalize on the season’s warm weather, increased tourism, and seasonal events. Even if your company is not in the business of producing summer-specific products or services, there are still many creative measures that can be taken during this season to advance sales. Here are three examples of summer promotions that can help attract customers to your business.
The tech world is ever evolving, coming up with countless solutions to make your business faster, more organized, innovative, and overall more competitive. When things are going well, it is easy to..
Data is as equally-weighted a strategic corporate resource as capital, seeing that our economy has shifted from one of industry to one of information. Having an efficient mobile data collection..
“The customer is always right.” This age old mantra of salesmen highlights the ultimate importance of customer satisfaction to a successful venture. For manufacturers of Consumer Packaged Goods..
At any workshop discussing relationships of any kind, communication is the first talking point. Without effective communication, relationships are unable to develop any kind of long-term trust or..
The summer season is an interesting time of year for retail. Weather changes, increased tourism, and seasonal holidays all have an effect on consumer spending. Being aware of the current retail..
A consumer’s good experience with one product can cast a positive image across your entire brand. Known as the halo effect, it is important to leverage these positive associations with a specific..
Employee engagement is crucial to competitive success, improved communication, and higher rates of retention. Due to the recent focus of research and input on this issue, there is a large..
In the United States, craft beer sales are quickly overtaking some of the most established brands in the country. According to the Brewers Association, craft beer sales rose 18% last year and they..
Tonight, David Letterman is stepping down as the host of the Late Show. To honor his illustrious career and iconic “Top Ten” lists, here are the top 10 reasons you want your manager to implement..
As anyone who has ever managed a team can tell you, conflict is an inevitability. In some cases the conflict may be direct. In other cases it may passive, but in all cases, it is sure to disrupt the..
