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Breaking into the Beverage Industry—You Can Do It

CPG Team Management

Breaking into the Beverage Industry—You Can Do It

Aya Tsuruta

Innovators in the beverage industry never cease to impress me. A few years back, I saw Odwalla smoothies for $3 and ZICO coconut waters for $4 and thought no way. Not for my poor credit card. Now I’m seeing cold-pressed organic juices on the shelves for upwards of $10! The amazing thing is, even with such high prices, beverage suppliers are managing to make it out of this highly competitive industry alive and with flying colors...

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3 Min Read
Rethinking “Disadvantages” of Remote Field Teams

Team Building

Rethinking “Disadvantages” of Remote Field Teams

Victoria Vessella

Remote field teams are becoming ever more popular in today’s day and age. In fact, according to a report from Global Workplace Analytics, there was an 80% increase in “telecommuting” employees..

3 Min Read
Why Field Teams Need Feedback

CPG Team Management

Why Field Teams Need Feedback

Victoria Vessella

Remote field teams and their managers face a host of challenges that are unique to conducting business outside of a central office location. One of these challenges is the difficulty of engaging..

4 Min Read
Field Team of Dreams: Being an All-Star Manager

CPG Team Management

Field Team of Dreams: Being an All-Star Manager

Amanda McGuinness

Every year baseball fans get to enjoy watching the best of the best come together, regardless of their home-team affiliation in theAll-Star Game. This year’s game takes place today, July 14th, and..

3 Min Read
Big Data: A Big Impact on Productivity

CPG Tools & Tech

Big Data: A Big Impact on Productivity

Amanda McGuinness

Today there are a few buzzwords that get tossed around a lot in the business sphere. Chief among them is “big data.” In fact, big data can be read about in almost any sphere. Big data, as defined by ..

5 Min Read
Over 350 Companies Newsjack in the Last Week of June

Technology

Over 350 Companies Newsjack in the Last Week of June

Aya Tsuruta

Last week your social media feed probably looked like a big bag of confetti exploded all over it. With the ruling of same-sex marriage as a legal right, America hoorahed both on the street and..

3 Min Read
Social Customer Service: Turning Complaints into Compliments

Technology

Social Customer Service: Turning Complaints into Compliments

Aya Tsuruta

O2 is the UK’s leading digital communications company connecting people and businesses through phones, tablets, computers, you name it. With over 10 million customers, they were in for a treat when..

3 Min Read
How To Combat Organizational Complacency

Accountability

How To Combat Organizational Complacency

Victoria Vessella

When members of an organization become complacent in their work, that organization runs the risk of being swallowed by the competition. Moreover, if employees are not challenged to improve and excel,..

3 Min Read
Lessons From Shark Tank: 3 Traits Investors Seek in Entrepreneurs

Accountability

Lessons From Shark Tank: 3 Traits Investors Seek in Entrepreneurs

Amanda McGuinness

If you're an entrepreneur with an idea that you’re passionate about, you will go to great lengths to make it a reality. Typically, this means finding investors who share a similar passion for making..

3 Min Read
3 Tips for Improving Communication with Field Reps

Insights and Studies

3 Tips for Improving Communication with Field Reps

Victoria Vessella

Communication makes the world go round. Without an efficient means of communication in place, businesses that employ field representatives run the risk of having high employee turnover, customer..

4 Min Read
Benefitting from the 4th of July on the 5th and Beyond

Insights and Studies

Benefitting from the 4th of July on the 5th and Beyond

Aya Tsuruta

It’s right around the corner! The sun, the picnics, the fireworks, people bleeding red white and blue. That’s right, the 4th of July is only a few days away. Although no gift-giving is involved in..

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