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3 Steps to Freshen Up Your Grocery Merchandising Strategy

3 Steps to Freshen Up Your Grocery Merchandising Strategy

Frank Brogie

New competitors are jumping into the grocery merchandising game all the time. 

Nontraditional retailers, such as Amazon, are expanding their presence in the grocery industry by building brick-and-mortar stores throughout the country, The Wall Street Journal reported. This means merchandisers will have even more opportunities to reach consumers in a fiercely competitive business. 

To maximize market share and revenue, other..

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5 Min Read
3 Software Trends to Rule the Retail Game

3 Software Trends to Rule the Retail Game

Frank Brogie

It's no secret the retail industry is always changing. New software is constantly being introduced, and merchandisers have to decide which technologies to implement to help jumpstart their..

4 Min Read
Everything You Need To Know About Grocery Merchandising

Everything You Need To Know About Grocery Merchandising

Frank Brogie

Grocery merchandisers need to step up their game to compete in an increasingly competitive marketplace.

Amid emerging trends, a diversifying industry and changing consumer preferences, it's more..

3 Min Read
How to Execute Your Cosmetic Marketing Strategy to Perfection

CPG Tools & Tech

How to Execute Your Cosmetic Marketing Strategy to Perfection

Ameyna Jackson

As the cosmetics industry continues to grow, so does the umbrella of cosmetics marketing. It now includes everything from customer engagement to digital merchandising. To make sure your efforts in..

4 Min Read
3 Cosmetic Industry Trends That Can Help You Beat The Competition

Packaging

3 Cosmetic Industry Trends That Can Help You Beat The Competition

Gabrielle Downey

Cosmetics sales in brick and mortar stores may be on the decline, but the majority of beauty purchases still come from department and drug stores. However, as online purchasing becomes more popular,..

5 Min Read
The Secrets of Effective Cosmetics Merchandising

CPG Tools & Tech

The Secrets of Effective Cosmetics Merchandising

Victoria Vessella

In an industry that’s all about image, cosmetics merchandising plays an integral role in how customers view health and beauty products during their shopping experience. The visual merchandising..

4 Min Read
How to Take Cross Merchandising to The Next Level

How to Take Cross Merchandising to The Next Level

Victoria Vessella

If your company is experiencing a dip in sales, cross merchandising might be the answer to your troubles. 

There are many tricks of the trade merchandisers use to attract customers to their displays..

3 Min Read
3 Steps to Creating a Successful Retail Execution Strategy

3 Steps to Creating a Successful Retail Execution Strategy

Molly Brogie

Effective retail merchandising is key to the success of consumer goods products. Creating the right environment for a product is all about effective retail audits: making sure that everything about a..

3 Min Read
Cosmetics Merchandising Is the Latest College Craze

Cosmetics Merchandising Is the Latest College Craze

Matthew Brogie

Your favorite beauty products are coming to a college near you.

The field of cosmetics merchandising is rapidly diversifying, and retail giants such as Barnes & Noble are on the forefront of this..

3 Min Read
Retail Audits: How To Reap Their Rewards

Retail Audits: How To Reap Their Rewards

Victoria Vessella

Retail audits are a critical component of a company’s overall retail execution strategy. They allow merchandisers to capture vital field data that affects the health of your business, such as..

4 Min Read
Six Steps to Starting a Successful Food and Beverage Business

Packaging

Six Steps to Starting a Successful Food and Beverage Business

Molly Brogie

So, you have a great beverage recipe. Now what? It can be intimidating to approach taking your product to the next level and embarking on the journey of entrepreneurship. There’s a lot to think about..

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