![Field Marketing Teams: Who's Who [Infographic]](https://www.repsly.com/hs-fs/hubfs/1._Stock_Photos/iStock_(DO_NOT_USE_AFTER_30_DAYS)/HiRes.jpg?width=770&height=404&name=HiRes.jpg)
Field teams function like well oiled machines. They are a symphony of moving parts doing a myriad of tasks and activities. When it comes to representing your company, field marketers are the go-to gurus to make your brand shine. Networking and connecting face-to-face with both current and potential customers helps personalize your brand and develop richer relationships.
Each marketing agent assumes a particular task to raise..
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The old adage says, "If you can't measure it, you can't manage it." But collecting data on your business is only half the battle. Unless those "measurements" are also consistent, accurate, and..
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Retail shelf space is a hot commodity that thousands of manufacturers want a piece of. In an environment with razor-thin margins, retailers are highly selective about which new products they’re..
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If your company employs a field team to represent your brand at retail, you know how valuable it is to have someone make an impression on those stores in person. On the flip side, working out in the..
![3 Industry Secrets to Building Stellar Retailer Relationships [Expert Interview]](https://www.repsly.com/hs-fs/hubfs/1._Stock_Photos/iStock_(DO_NOT_USE_AFTER_30_DAYS)/iStock-503398688-min.jpg?width=770&height=404&name=iStock-503398688-min.jpg)
Relationships of all kinds can be difficult to navigate, and the relationship between a brand representative and a retailer is no exception. Still, many reps, merchandisers, and salespeople forego..
Product demos are one of the most important drivers of growth for food and beverage companies - especially for those bringing a new product to market. They help brands connect with consumers and win..
![A Brief History of Cosmetics [Timeline]](https://www.repsly.com/hs-fs/hubfs/5._Images/1._Blog/Cosmetics%20Timeline%20Cover%20(1).jpg?width=480&height=252&name=Cosmetics%20Timeline%20Cover%20(1).jpg)
While our ancestors probably weren't contouring their faces or experimenting with minerals to develop the perfect highlighter, historians believe people have been engaging in various cosmetic..
![How to Fill Out The Walmart Supplier Application [Walkthrough]](https://www.repsly.com/hs-fs/hubfs/5._Images/1._Blog/90.jpeg?width=480&height=252&name=90.jpeg)
You have a great product, and you believe in your merchandising team. Your product is being sold in a few locations, but you feel ready to move onto bigger retailers. You head to the Walmart Supplier..
![How to Fill Out The Whole Foods Vendor Application [Step-By-Step Guide]](https://www.repsly.com/hs-fs/hubfs/5._Images/1._Blog/C8GhZu6VUAABOCZ.jpg-large.jpeg?width=480&height=252&name=C8GhZu6VUAABOCZ.jpg-large.jpeg)
You’ve dedicated seemingly endless hours to developing the perfect product, and now that product is being sold in a few locations. But you know your product is incredible, and you feel ready to move..
![3 Common Retail Execution Mistakes and How to Avoid Them [New Data]](https://www.repsly.com/hs-fs/hubfs/1._Stock_Photos/iStock_(DO_NOT_USE_AFTER_30_DAYS)/iStock-517974394-min.jpg?width=480&height=252&name=iStock-517974394-min.jpg)
Although more brands are prioritizing retail execution, an overwhelming majority aren't able to hit their goals in the field, according to new data from the Promotion Optimization Institute.
As many..
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A customer walks into their local grocer looking for their favorite kombucha brand, only to find that it’s out of stock. Frustrated, this patron considers her options: choose another brand, choose..
