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How Growing Brands Can Balance Analytics and Agility in the Field

CPG Team Management

How Growing Brands Can Balance Analytics and Agility in the Field

Frank Brogie

In many ways, growing a brand is all about balance. Balancing passion and commitment, strategy and energy. Too much of one, and a brand can burn itself out before maturing into a successful business. Too much of the other, and it could struggle to generate excitement and outshine the competition.

At Repsly we work with tens of thousands of people who visit store after store to build their brand, and what we’ve seen as the most..

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7 Min Read
3 Tips For Convenience Store Success From The Co-Founder of OUNCE WATER

Insights and Studies

3 Tips For Convenience Store Success From The Co-Founder of OUNCE WATER

Melissa Sonntag

When we think about “success” in the food and beverage space, we often think of establishing a national presence on the same shelves as industry leaders and our biggest competitors. While getting..

10 Min Read
The Ultimate Playbook For Retail Sales: From C-Store to Big Box

Client Management

The Ultimate Playbook For Retail Sales: From C-Store to Big Box

Victoria Vessella

Do you remember how you met your best friend? Chances are, you guys didn’t form the bond that you have now overnight. Taking time to get to know each other and create something meaningful between the..

7 Min Read
Repsly Recipes: Apple Cider Kombucha Cocktail [Video]

Repsly Recipes: Apple Cider Kombucha Cocktail [Video]

Gabrielle Downey

We're lucky enough to work with hundreds of the most and exciting food and beverage brands here in the US and around the world, so naturally we're always experimenting with new concoctions and..

4 Min Read
Spotlight: Arctic Zero Ranks #1 in 100 Buzziest Brands List

Insights and Studies

Spotlight: Arctic Zero Ranks #1 in 100 Buzziest Brands List

Victoria Vessella

Congratulations to the winner of Repsly’s 100 Buzziest Brands ranking, Arctic Zero! We took a look at the food and beverage companies on Inc. Magazine’s Inc. 5000 list and ranked them based on their..

7 Min Read
Repsly Announces 100 Buzziest Food & Beverage Brands

Insights and Studies

Repsly Announces 100 Buzziest Food & Beverage Brands

Victoria Vessella

Just announced! We're revealing our 2017 list of the 100 Buzziest Food & Beverage Brands, ranking the year's fastest-growing brands by the buzz and conversation they stir up.  

We started with the top..

5 Min Read
The 14 KPIs Every Field Sales Rep Should Strive to Improve

CPG Team Management

The 14 KPIs Every Field Sales Rep Should Strive to Improve

Frank Brogie

Choosing and tracking the right KPIs for each member of your team is important — focus on the wrong ones and you could be leaving money in potential sales on the table, but align your team with the..

5 Min Read
16 Team-Based KPIs For Winning Field Sales Teams

CPG Team Management

16 Team-Based KPIs For Winning Field Sales Teams

Frank Brogie

You can’t manage what you can’t measure. This is not news to you. You’re tracking a few KPIs for your team, but how do you know they’re the right ones? Or, are they even enough? When your metrics..

12 Min Read
Two Founders Share Their Secrets to Success: C-Stores and Data

Insights and Studies

Two Founders Share Their Secrets to Success: C-Stores and Data

Melissa Sonntag

Launching a brand is a huge undertaking, and it is totally okay to feel like you don’t always know what the next step should be. Whether it is a decision about pricing, marketing, or distribution,..

13 Min Read
Socrates’ Advice For Moving Your Products Off The Shelf Faster

Socrates’ Advice For Moving Your Products Off The Shelf Faster

Victoria Vessella

Getting your products on the shelf is one thing, but getting them off the shelf again is another one of those things that keeps sales managers up at night. When your products stand still on the..

1 Min Read
Which Fictional Salesperson Are You? [Infographic]

Which Fictional Salesperson Are You? [Infographic]

Frank Brogie

Sales is a tough job -- especially when you're selling in the field. Sometimes a situation calls for being tough and authoritative, and other times you must be compassionate and lend a listening ear...

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