Packaging

6 Sales Trends to Focus on in 2020

Sales trends in the CPG industry have been slowly evolving over the past five years, and we are going  to see the effects of those changes in 2020.

We outline six of the biggest sales trends CPG..

CPG Tools & Tech

3 Ways A.I. Can Enhance the CPG Retail Experience

Once thought to be virtually indestructible, large consumer packaged goods (CPG) companies today are struggling. 

According to Bain and Company, from 2012-2016 a whopping 85% of the 50 largest CPG..

CPG Tools & Tech

Digital Trends Driving CPG Companies in 2020

Consumer packaged goods (CPG) is one of the industries that has had the hardest time adapting to the rapid growth of online marketing and the slowdown in physical retailers. Traditionally, many CPG..

Trade Promotion

6 Essential Trade Promotion KPIs to Maximize Success in the Store

What good is any business action if you can’t measure the success of it? Such is especially true when it comes to trade promotions. While many teams understand the importance of KPIs that demonstrate..

Trade Promotion

How to Take Your Trade Promotion Management to the Next Level

CPG companies spend huge amounts of time and money on trade promotions, yet over 40% of companies aren’t satisfied with their ability to manage them. With so much on the line, more and more brands..

Trade Promotion

How Trade Promotion Optimization Can Improve Your Overall Promotion Strategy

According to the Promotion Optimization Institute's 2019 State of the Industry Report, CPG companies spend between 11% and 27+% of revenues on trade promotions. With such a large investment, there is..

Supply Chain Management

Inventory Replenishment: Definition, Explanation, & Best Practices

Shoppers know the disappointment of planning a shopping trip around a specific product they’ve come to know and love just to arrive at an empty shelf, and the brands that stock those shelves also..

Repsly News

Your Workflow Just Got a Whole Lot Easier — Introducing Repsly's All New Integrations

We’re excited to announce the latest release from Repsly: standardized integrations with the most popular CRM and OMS platforms — built to keep field teams connected with the rest of the..

Supply Chain Management

Why Perpetual Inventory Tracking is Vital to Growing Businesses

The ability to track data in real-time has been a true game changer for the CPG industry. Like never before, sales teams have access to data and insights from the field that can give them a better..