5 Reasons You Should Think Twice About Building Your Own Retail Execution Software
In today’s high-stakes retail environment, software is a must-have for CPGs that want to optimize their retail execution, sales, processes, and retailer relationships. But is it better to build your own custom solution or choose a purpose-built retail execution platform? Here are the five key reasons why we think a purpose-built retail execution (RetEx) software like Repsly is a smarter way to go.