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Improving Sales Force Effectiveness: 4 Steps

Team Building

Improving Sales Force Effectiveness: 4 Steps

Matthew Brogie

With a gap in the understanding of what makes successful sales forces tick, researchers have begun to focus on quantifying the factors that go into turning a motivated sales team into a task force capable of making an effective impact in their market. By outlining a few fundamental processes that will have an impact on the efficacy of sales teams, we hope to identify the controllable forces field marketing managers can utilize to..

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1 Min Read
Benefits of an Independent Sales Rep

Team Building

Benefits of an Independent Sales Rep

Matthew Brogie

While there's a lot that can be said for training an in-house sales force, a team of independent sales representatives may also be a good fit for your company. Why?

1 Min Read
How To Monitor Your Sales Team

Accountability

How To Monitor Your Sales Team

Matthew Brogie

Sales Managers, "It's like a professional sports coach. What do they do? They design the best plays and then coach each athlete to use the best techniques and skill sets on every play. That's why..

1 Min Read
Texting on the Job and Getting Away With it

Technology

Texting on the Job and Getting Away With it

Matthew Brogie

Many of us have texted on the job and gotten away with it, but what about texting because your business requires it for fast communication and increasing the speed of sales? Related to this idea of..

3 Min Read
What is the Role of Retail in Sales?

What is the Role of Retail in Sales?

Matthew Brogie

There is something about that feeling of walking into a well lit room surrounded by shiny brand new things. We are talking about a retail store. We both know it well. Today, we refer to stores as..

2 Min Read
Retail is Still Relevant

Retail is Still Relevant

Matthew Brogie

Why retail is still relevant?

4 Min Read
Top 10 Marketing Gurus List

Field Marketing

Top 10 Marketing Gurus List

Matthew Brogie

The web is filled with free information and articles. Although, there are some that prominently break through the clutter. Whether they are educating or expressing ideas, there is a reason that a..

2 Min Read
Utilize Your Tablet for Business

Technology

Utilize Your Tablet for Business

Matthew Brogie

For many of us, "tablets for business use" probably means loading a movie on the Nexus or iPad for a time-killer in the airport lounge. However, many companies and businesses are finding that tablets..

2 Min Read
The Mighty Move to Mobile

Technology

The Mighty Move to Mobile

Matthew Brogie

It all began in 2002, when landlines were surpassed by mobile phones. Global telephone lines and mobile phones converged at a point of no return. Mobile phones saw exponential growth before we even..

3 Min Read
Bottom Up Sales

Team Building

Bottom Up Sales

Matthew Brogie

Sales is a Bottom Up Operation, Not Top Down

3 Min Read

Technology

Foursquare for the Enterprise

Matthew Brogie
"Foursquare has 2 billion check-ins and 20 million users" readsCNET's headline this week on the social location-based technology. With just a singular use case we are seeing an outstanding footprint..
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