The next time you find yourself wondering, what can I do to motivate my employees? Think again, because according to Susan Fowler, author of Why Motivating Doesn’t Work... And What Does, you’re asking the wrong question. Fowler has over 30 years of research and professional experience to prove that it’s not about whether your team is motivated or not, but rather why they’re motivated.
Employees are motivated to begin with -- clearly,..
There’s a reason you don’t see Skittles in the Wholefoods checkout line or Prada bags at Walmart. Suppliers need to choose their retailers strategically, and vice versa. A strong supplier-retailer..
While many seemed dissatisfied by Amazon Prime Day, what it really looks like is that these empty-cart-ers didn’t get to the site quickly enough. Every year on Black Friday, there are lines almost..
At Repsly, we want to provide you with the latest industry specific news and advice on managing field teams, so we’ve put together a series of repsclusive interviews with experts in the field. We..
Innovators in the beverage industry never cease to impress me. A few years back, I saw Odwalla smoothies for $3 and ZICO coconut waters for $4 and thought no way. Not for my poor credit card. Now I’m..
Last week your social media feed probably looked like a big bag of confetti exploded all over it. With the ruling of same-sex marriage as a legal right, America hoorahed both on the street and..
O2 is the UK’s leading digital communications company connecting people and businesses through phones, tablets, computers, you name it. With over 10 million customers, they were in for a treat when..
It’s right around the corner! The sun, the picnics, the fireworks, people bleeding red white and blue. That’s right, the 4th of July is only a few days away. Although no gift-giving is involved in..
Micromanagement is like eating a chocolate bar. It’s tempting and rewarding, but can be damaging too. The trick is to have good portion control. The extreme opposite of micromanagement is what Forbes..
Today, attention has become a commodity for marketers. It’s scarce. And like anything in economics, scarcity means higher demand, higher value, and ultimately higher costs. To put it in numbers,..
A thirsty shopper approaches the refrigerated section of Whole Foods and faces about twenty different beverage options. She wants something healthy to make up for the
slice of pizza she just ate for..
